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Writing For the Web - Characteristics of SEO Articles
Posted on Saturday, March 10, 2012 by adresst
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Most companies have web content or articles written for the web, because that is their primary means of directing people to your website. Obviously the more people who come to the site (high traffic) it is likely to have to purchase the company's product or service.
companies want the right mix of people coming to their site and to attract the right clientele, they put up a web content that is relevant and targeted to their market. Companies choose the SEO (search engine optimized) to display content on your website so that visitors looking for their contents will be found on search engines.
Writing for the Web means to good use keyword research to know what people are looking for online combined with smooth, flowing writing for human readers.
Good SEO optimized article will contain the following features:
- be easy to scan online from Web readers to judge by the appearance of the content
- be easy to read online from Web readers generally have a low threshold of attention
- have drawn attention to the title
- to get to a point in an article in the first place and from there follow the outlined
- to use keywords in the title, subtitle and point (as well as photo captions if available)
- flow smoothly and be enjoyable to read
- chunky contain short paragraphs of no more than 50-75 words
- make bullets and list where they will illustrate the point more succinctly
- get rid of fatigue and inconsistent language Times
- use active voice rather than passive voice
Thanks for reading: Writing For the Web - Characteristics of SEO Articles
Category Article writing characteristics articles, writing for the web
